Improve conversion and revenue across your funnel

Improve conversion and revenue across your funnel

Conversion and performance audits to identify high-impact opportunities

Conversion and performance audits to identify high-impact opportunities

I'm Valeria, and over 10 years, I’ve worked on conversion and retention funnels across e-commerce and fintech for 14 large-scale products with millions of users.

I'm Valeria, and over 10 years, I’ve worked on conversion and retention funnels across e-commerce and fintech for 14 large-scale products with millions of users.

Through hands-on work in analytics, experimentation, and user research, I’ve developed a clear understanding of what’s holding a funnel back and what will move it forward.

Through hands-on work in analytics, experimentation, and user research, I’ve developed a clear understanding of what’s holding a funnel back and what will move it forward.

Now I bring that expertise to independent brands and growing e-commerce businesses — helping them convert better and grow faster.

Now I bring that expertise to independent brands and growing e-commerce businesses — helping them convert better and grow faster.

10+

10+

years in e-commerce
and fintech

years in e-commerce
and fintech

14

14

digital
products

digital
products

2x

2x

conversion
increase

conversion
increase

+22%

+22%

retention
improvement

retention
improvement

Express diagnostic

Spot your biggest conversion blockers fast

Find out exactly where and why visitors drop off

Get 3–5 prioritised insights — each with a clear recommendation

Know what to fix first to increase sales

Delivery: 2 - 3 days

Perfomance audit

Identify why your traffic doesn't convert and how to improve it

Understand where you’re losing sales across your full funnel

Data analysis + behavioural insights + UX review — all in one

Clear action plan prioritised by revenue impact

Delivery: 7 - 14 days

Monthly support

Keep improving perfomance month after month

Stay on top of your conversion with regular monitoring

Get expert input before launching new features or pages

Identify new growth opportunities every month

Minimum - 3 months

We talk

We talk

30-min discovery call

30-min discovery call

I analyse

I analyse

Deep-dive ito your data and UX

Deep-dive ito your data and UX

You act

You act

Clear priorities, next steps

Clear priorities, next steps

Fashion

D2C E-commerce

+51% conversion: checkout funnel redesign

Fintech

Subscription service

x2 conversion: one screen, one decision

Fashion

D2C E-commerce

x2 conversion: fixing how customers find products

Fintech

Loyalty programme

+17% conversion: letting customers pay their way

Fashion

D2C E-commerce

+16% conversion: simplifying checkout to one page

2026 Valeria Pakhneva

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